COJK is pleased to announce a breakfast briefing discussing strategies and tactics for enforcing trademark rights and protecting valuable brands from unfair competition.  This session will discuss basic principles of trademark enforcement strategy, specific mechanisms for stopping cybersquatters, counterfeiters, and other infringers, as well as defensive considerations if you find yourself on the receiving end of a "cease and desist" letter.

Topics to be discussed, include:

• The importance of enforcing trademark rights
• What constitutes trademark infringement
• Ongoing trademark monitoring programs
• Sending and responding to "cease and desist" letters
• Domain name arbitration under the Uniform Domain Name Dispute Resolution Policy (UDRP)
• Customs seizures of infringing goods
• Opposition and Cancellation proceedings before the Trademark Trial and Appeal Board
• Litigation in state or federal court
• Trademark settlement and co-existence agreements

This event was held live in our Seattle office Thursday February 16, 2012, from 7:30 a.m to 9:00 a.m.